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Marketing ops
Scaling AI content? Write the grading rubric first
The teams getting real production value from AI share two habits: they feed the model the context it actually needs instead of hoping it guesses, and they run every output through evals โ explicit, written tests of quality โ rather than eyeballing it. Marketers can steal both moves this week: pair your prompts with real brand and customer context, and grade the output against a checklist, not a vibe.