✅ Sales
Bring one page that says where you fit
A consultant carries a single-page “field notes” sheet into every meeting where the buyer is already warm — it states what he does and, crucially, how it doesn’t overlap with the agencies and teams the client has in place. Warm buyers rarely need more proof; they need a reason nobody in-house gets threatened. Remove the turf question up front and a lot of five-figure deals close on that page alone.