✅ Sales
Your customer can build it now, so sell what they can't
One company cancelled a $600K-a-year CRM after building its own, and Retool reports 35% of enterprises have already swapped a SaaS tool for an internal app. Peter Yang’s point is that nobody rebuilds your whole product, “just the 20% that matters”, so the feature list is no longer the moat. What they can’t clone is the upkeep: the data, the integrations, the security reviews and the person who answers when it breaks.